TikTok has printed a brand new information to residence décor developments within the app, and the way entrepreneurs can faucet into discovery behaviors to maximise their residence dwelling promotions.
The 16-page information contains overviews of rising developments, in addition to utilization statistics that relate to residence décor engagement within the app, in addition to information on TikTok advert merchandise that may assist you to attain the best viewers on the proper time.
You may obtain the complete information for your self right here (with e-mail sign-up), however on this put up, we’ll check out a number of the key notes.
First off, the information appears to be like at rising residence décor developments:
As defined by TikTok:
“TikTok has grow to be greater than a supply of residence inspiration – it’s the place selections are made and purchases occur. Analysis exhibits that 77% of customers have not too long ago purchased family care gadgets, and practically half say they’re open to purchasing shopper packaged items instantly on the platform. The timing couldn’t be higher for manufacturers. Main life moments like transferring, renovating, or reorganizing usually end in new habits, and TikTok customers going by means of these transitions are particularly receptive to discovering and making an attempt new merchandise.”
The information additionally appears to be like at TikTok’s numerous promotional choices on this entrance:
Whereas there’s additionally a timeline overview of the optimum instances to launch your TikTok advert campaigns:
There’s additionally a list of key artistic suggestions in your residence décor movies, which additionally relate to just about any TikTok clip:
These are some helpful notes and pointers, which may assist you to refine your TikTok advertising and marketing technique, with, once more, most of those notes referring to just about any area of interest and product.
Some attention-grabbing concerns both approach.
You may obtain TikTok’s full “House Refresh with TikTok” information right here.