New information claims European firms maintain 15% of the European cloud market, down from 29% in 2017Amazon, Microsoft and Google maintain a mixed 70% of the European marketGeopolitical tensions might change issues somewhatNew information from Synergy Analysis has claimed European suppliers of cloud storage and different companies solely account for 15% of their very own regional market, highlighting the maintain that US rivals have even in overseas territories.Total market share dropped to round 15% in 2022, remaining regular ever since, however within the 5 years from 2017 to 2022 European cloud suppliers misplaced half of their share, down from 29%.Whereas European suppliers had been in a position to triple their revenues between 2017 and 2024, the market grew sixfold in that very same interval – it is now price an estimated €61 billion.
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Europe’s cloud market is dominated by… the USAmazon, Microsoft and Google now management round 70% of the European cloud market, Synergy discovered, with SAP and Deutsche Telekom confirmed to be the main EU suppliers, however with simply 2% of the market every. OVHcloud, Telecom Italia and Orange rounded up the highest 5.Synergy described the dominance of US cloud giants as an “unimaginable hill to climb” for European challengers, with US suppliers usually investing round €10 billion each single quarter into European infrastructure. On the flip aspect, European corporations usually lack the long-term funding assist required by the cloud sector.”The cloud market is a sport of scale the place aspiring leaders have to position big monetary bets, should have a long-term view of investments and profitability, should keep a centered willpower to succeed, and should persistently obtain operational excellence,” Synergy Chief Analyst John Dinsdale defined.Nevertheless, change could possibly be on the horizon with information privateness points effervescent to the floor below Trump-era US insurance policies – as Microsoft not too long ago admitted it could’t assure information sovereignty in Europe if the US authorities calls for entry.Signal as much as the TechRadar Professional publication to get all the highest information, opinion, options and steering your online business must succeed!Nonetheless, Dinsdale believes the US cloud dominance could possibly be onerous to shake off now that it is embedded in Europe: “Whereas many European cloud suppliers will proceed to develop, they’re unlikely to maneuver the needle a lot when it comes to total European market share.”You may additionally like
