Former Ford and Ebay CMO Joins Publicis to Lead Sports Practice

Publicis Groupe has recruited the previous CMO of excessive profile manufacturers together with Ford and Ebay as CEO of its sports activities advertising apply.Suzy Deering joins as CEO of Publicis Sports activities, a brand new position on the holding firm, after two years of consulting on the group’s technique. Throughout that interval, Deering performed a key position in Publicis’ acquisition of sports activities advertising businesses Undertake in April and Bespoke in July, in addition to the launch of Ladies’s Sports activities Join, an providing that makes it simpler for Publicis’ shoppers to promote throughout girls’s sports activities leagues. She’s going to work carefully with Jon Tuck, president of Publicis Sports activities, to develop the apply and its functionality set.