As Alex Lubar Exits, Omnicom Won’t Say If It Will Backfill DDB Global CEO Role

DDB Worldwide international chief government Alex Lubar has left the community, following studies that the company’s model could also be retired following Omnicom’s $13.5 billion acquisition of Interpublic Group.Lubar has joined Fundamentalco, a model technique consultancy spun out of Blackstone, as CEO. Fundamentalco’s purchasers embody Bain Capital, Visa, Hilton, and the Metropolitan Museum of Artwork.DDB declined to touch upon whether or not it plans to backfill Lubar’s function.“We are able to affirm Alex is leaving DDB and embarking on his subsequent chapter,” a DDB spokesperson advised ADWEEK. “We’ve an exceptionally sturdy management group in place who will stay centered on delivering excellent work for our purchasers and supporting our folks.” Lubar joined DDB in late 2022 as president and COO after practically a decade at McCann Worldgroup, the place he was CEO of McCann London and president of McCann North America. He was elevated to DDB’s international CEO in October 2023.His departure comes amid intensifying questions on DDB’s future, following studies late final month that Omnicom plans to eradicate the model as soon as its acquisition of IPG closes.On the time, Omnicom advised ADWEEK it’s “enterprise a rigorous and thought of course of to make sure now we have the easiest options for the long run for us and for our purchasers,” including that Omnicom and IPG stay unbiased till the deal closes. Throughout his tenure at DDB, Lubar led the company to reclaim the Community of the Yr title at Cannes Lions in 2025—its second win in three years. He additionally handled the fallout of this yr’s pageant, when Cannes Lions withdrew a Grand Prix awarded to DDB’s São Paulo company DM9 after figuring out a case movie contained AI-manipulated footage. Regardless of the ruling, DDB saved its Community of the Yr title.DDB had already been consolidating forward of the merger, bringing collectively DDB Chicago, adam&eveDDB, and multicultural company Alma underneath a brand new North America management group earlier this yr. DDB New York additionally merged with adam&eveNYC in 2023, and Omnicom subsequently rolled DDB, BBDO, and TBWA underneath Omnicom Promoting Group.