Lensrentals has shared particulars of its hottest digital camera gear leases in 2025. As soon as once more, the charts are dominated by Canon and Sony cameras and lenses.
Who’re Lensrentals?
Lensrentals is the most important on-line rental supplier for images, videography, lighting tools, and equipment in the US. Based in 2006, the corporate has its headquarters in Memphis, Tennessee, together with a satellite tv for pc workplace in Nashville. Nonetheless, the corporate provides gear throughout all fifty states, and you may also choose up in individual. On the finish of yearly, Lensrentals shares particulars of its most rented tools.
Picture courtesy: Lensrentals
Prime digital camera leases for 2025
Lensrentals most rented digital camera of the 12 months was the the Canon R6 Mark II. In complete Canon had 8 mannequin within the high 20 hottest cameras of 2025. These included the EOS R5 in fourth place, the 5D Mark IV in sixth place, and the EOS R5 Mark II in eighth place. Sony additionally did properly, with 9 fashions within the high 20. The most well-liked Sony cameras had been the Cinema Line FX3, the Alpha a7 IV, the Alpha a7S III, the Alpha a7 III, and the FX6. These got here in second, third, fifth, seventh, and ninth, respectively. As well as, there have been cameras from GoPro, DJI, and Nikon within the high 20.
Picture courtesy: Lensrentals
Prime lens leases for 2025
Canon and Sony nearly fully dominated the highest 20 lens leases for 2025. In reality just one different model made the chart with the Sigma 24-70mm f/2.8 DG DN II Artwork (Sony E mount model) down in twentieth place. In first place was the Canon RF 24-70mm f/2.8 L IS, adopted by the RF 28-70mm f/2 L, the RF 70-200mm f/2.8 L IS, and the RF 24-70mm f/2.8 L IS II. Notably, all eleven of the Canon lenses in the preferred 20 leases had been RF mount.
All eight Sony lenses within the high twenty had been full body E-mount lenses. The most well-liked was the FE 70-200mm f/2.8 GM OSS II in fifth place, adopted by the FE 24-70mm f/2.8 GM II in sixth place.
Picture courtesy: Lensrentals
Prime accent leases for 2025
Regardless of the predominance of Canon cameras and lenses, it was the Sony NP-FZ100 battery that topped the highest 20 for accent leases. Sony’s 160Gb and 320GB CFexpress kind A TOUGH reminiscence playing cards got here in at quantity two and 4 as properly. Batteries had been additionally probably the most steadily rented Canon equipment, with the LP-E6NH in third place, and the LP-E6P in fifth place. Plus, Manfrotto had a tripod and two mild stands within the high 20.
What we predict
It’s vital to keep in mind that Lensrentals provides tools to photographers in addition to video makers. A chart for gear solely employed for video may present totally different cameras within the high 20. Nonetheless, it’s clear that Canon and Sony are main the market by a great distance with market shares of 26.51% and 21.66% respectively. Each of these numbers present a slight improve on the 2024 market shares as properly. It’s additionally a great distance all the way down to the subsequent manufacturers with Nikon in third place on 5.56%, then DJI with 4.29%, adopted by Blackmagic on 3.15%. Moreover, RED solely had a market share of 1.11%, down from 2.03% in 2023. The dominance of Canon and Sony seems to be set to proceed to strengthen sooner or later.

