Deepti Velury to Lead Production as Publicis Debuts ‘Leona’

As AI reshapes the manufacturing enterprise, Publicis Groupe is placing it on the heart.The holding firm informed ADWEEK it has appointed Deepti Velury as world CEO of manufacturing, a brand new function at Publicis overseeing its world manufacturing studios, hubs, and AI platforms, together with manufacturing community PXP. Velury, beforehand chief know-how and transformation officer at Epsilon, will steer Publicis’ effort to deliver its manufacturing capabilities into the AI period by integrating information, know-how, and measurement all through. That effort is supported by the debut of Leona, described by Publicis as an “end-to-end agentic AI content material engine” that faucets its related id information set to generate and adapt inventive.