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    Home»Marketing»NBC and CBS See Growth in Demo
    Marketing

    NBC and CBS See Growth in Demo

    onlyplanz_80y6mtBy onlyplanz_80y6mtOctober 15, 2025No Comments3 Mins Read
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    Week of June 23 and Q2 2025 Evening Show Ratings
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    NBC Nightly Information and CBS Night Information noticed viewership beneficial properties within the Adults 25-54 demo in the course of the first full week of October.Sadly, all three night information broadcasts registered week-to-week declines in whole viewers.Nonetheless, the actual story of the week is the substantial inroads Nightly Information is making within the demo, as 14,000 demo viewers are separating it from ABC’s World Information Tonight.That is Nightly Information’ closest demo hole vs. WNT in 6 years. Be aware: The weekly common of ABC Information is predicated on three days (Tuesday to Thursday). Monday’s (10/06/25) broadcast was retitled to WNT-ABC because of the NFL, whereas Friday’s (10/10/25) broadcast was additionally retitled to WNT-ABC. These broadcasts had been excluded from the weekly and season averages.In line with nationwide reside+similar day large information plus program rankings from Nielsen, ABC World Information Tonight with David Muir averaged 7.192 million whole viewers and 801,000 Adults 25-54 demo viewers for the week of October 6. The night newscast skilled losses of -2% in whole viewers and -5% within the demo in comparison with the earlier week—it was the one newscast to see declines in each measured classes. its efficiency to the identical week in 2024 (the week starting Oct. 7), WNT was down by -4% in whole viewers and by -26% within the demo.In second place in whole viewers and the demo was NBC Nightly Information with Tom Llamas, averaging 5.63 million and 787,000 viewers, respectively. The printed was down by -3% in whole viewers however noticed a viewership acquire of +2% within the A25-54 demo. When evaluating its efficiency to the identical week a 12 months in the past, Nightly Information declined by -5% in whole viewers and -16% within the demo. CBS Night Information had 3.555 million whole viewers and 422,000 viewers within the demo for the week of October 6. The printed dipped by -1% in whole viewers however grew by +6% within the demo in comparison with the earlier week. Its year-ago week numbers noticed the newscast decline by -21% in whole viewers and -33% within the demo.   ABC NBC CBS • Whole Viewers: 7,192,000 5,630,000   3,555,000 • A25-54: 801,000 787,000   422,000 Supply: Nielsen, NTI Whole Viewers, Adults 25-54 and Adults 18-49 Nationwide Reside + Similar Day Huge Information Plus Panel Program Rankings. Present Week (w/o 10/6/25), Earlier Week (w/o 9/29/25) and 12 months-In the past Week (w/o 10/7/24). Season so far: Most Present Information Stream: 2025-2026 Season (9/22 – 10/12/25) and 2024-2025 Season (9/23 – 10/13/24).

    CBS Demo growth NBC
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