Sony FX2 Available Now at B&H – Love, Hate, and a $100 Cash-Back Special Offer

The Sony FX2 is lastly delivery within the U.S., and based on the B&H website, it has already been discounted by $100 (by way of a cash-back provide). That is a kind of uncommon instances when a brand-new digicam reveals up with a value minimize already connected (however solely till 09/30/2025). The $100 cash-back provide isn’t restricted to the FX2, nevertheless it raises a query: why embrace a digicam that has simply been introduced? Is it due to the lukewarm reception the digicam appeared to obtain, or might or not it’s associated to the general buying temper our trade is experiencing? No matter the reason being, the result’s useful to you, the shopper. So let’s take a better look.In all my years of reviewing cameras, I can’t recall one other case the place a brand new launch was met with such a chilly shoulder – and for what? What’s extra, there appears to be a really massive hole between these judging by specs they’ve learn and people really utilizing the FX2 within the discipline. Maybe anticipation of a more recent FX3 performed a task; had the FX2 been launched alongside it, the reception might need been hotter. Regardless of the motive, a value discount is an efficient likelihood to take a better have a look at what’s occurring, align person expectations, and point out the Sony cash-back provide should you’re contemplating the “entry-level” Sony cinema digicam.I’ve no real interest in taking part in the satan’s advocate – Sony actually doesn’t want me to defend its cameras. As for customers? Effectively, everyone seems to be entitled to specific their very own opinion, in fact. Nonetheless, is it an excessive amount of to ask for persistence and a little bit little bit of respect? Even when the digicam’s specs have been underwhelming on paper for some, let’s wait a couple of weeks and listen to what people who find themselves actually utilizing it should say.Some details concerning the Sony FX2The principal concern expressed by folks is using an older 33-megapixel full-frame BSI CMOS sensor discovered contained in the Alpha a7 IV and a7C II cameras. This sensor tends to exhibit some rolling shutter impact. Right here at CineD, we’re at present ready for Sony to ship us a PRODUCTION unit in order that we will lastly carry out our lab take a look at on it. As a rule of thumb, we NEVER conduct lab assessments on pre-production fashions. Others are doing a superb job evaluating efficiency, however please keep tuned for our observations on a manufacturing digicam with the ultimate firmware put in.Now, this new digicam, though not carrying a brand new sensor, has some sturdy playing cards up its sleeve (particularly when evaluating it to the a7 IV), specifically, tilted EVF and an inner fan for controlling overheating, simply to call a couple of.Why the hate? At occasions, when studying haters’ feedback, I want that the power had been diverted to creation and a optimistic perspective. Since reviewing the digicam, I obtained so many emails letting me know that “I’m the one one who’s loving it”… Happily, now that it’s within the arms of others, it’s good to see that precise customers prefer it (A LOT), too. The rule of thumb ought to be clear. If the FX2 doesn’t fit your wants, why not transfer on? If it does fulfil your wants, then give it a attempt. I’m positive you can be pleasantly stunned. It’s a nice digicam for what it does, bringing to the desk a stable efficiency and crisp picture. On prime of that, it may serve properly as a B digicam for the FX6 or FX3. (And sure, we’re all conscious of its shortcomings!)Sony FX2. Credit score: CineDWhy the love?I can solely consult with my expertise when working with the digicam. I movie virtually totally in 24/25p, so the crop issue when filming in 50/60p is much less related for me, however in fact, as somebody who reviewed the digicam, I used to be pissed off too once I noticed that this was the case. Perhaps the factor that attracted me most was the clear picture, no overheating difficulty, and, no much less essential, the built-in EVF. For the lifetime of me, I can’t perceive why so many individuals choose working with a monitor as an alternative of an optical or digital viewfinder, a software that not solely helps you expose extra precisely and see a correct picture in direct daylight, but additionally improves handheld stability by including one other level of physique assist. And, you realize what? Let’s be trustworthy, it’s even more healthy; I’ve seen so many customers trying on the monitor on prime of their digicam, craning their necks into awkward positions.Sony Alpha cash-back provide Click on on the particular provide window and comply with the directions. Credit score: B&H$100 cash-back Till the top of September, Sony, via B&H (and different retailers?), is working a £100 cash-back particular provide on a number of Sony cameras, together with the FX2. The opposite cameras within the FX line which might be eligible for the low cost are the FX30 and FX3 (not FX3A), some along with lenses and a few equipment. (Sony Alpha merchandise are listed, too.) Discover the complete checklist right here, underneath “eligible merchandise”. So, as we will see, it’s not an remoted provide for the FX2 solely; it’s simply shocking to me that the brand new digicam can also be included.Last ideas concerning the Sony FX2The Sony FX2 is an efficient digicam, and I can assure you’ll take pleasure in utilizing it and respect the picture it may produce. On the similar time, know and perceive what it can not do and ensure it matches your wants.Final however not least. Historically, across the Worldwide Broadcast Conference (IBC), which is happening in Amsterdam in mid-September, digicam producers showcase their new choices. Given the success of the FX3, it’s protected to imagine that different corporations watching the market gained’t abandon this section anytime quickly. Which brings me to my endpoint: if succesful cameras do emerge quickly, Sony will possible maintain increasing their compact FX line, guaranteeing that the FX2 gained’t be the final phrase.Are you somebody who has already bought the Sony FX2? Please share your expertise with us within the remark part under. Are you liking it, or do you are feeling that it didn’t meet your expectations?