Over the previous 12 months, Substack has significantly expanded its video instruments for creators, evolving from a platform primarily devoted to newsletters. On Wednesday, Substack introduced new options geared toward serving to publishers develop and promote their livestreams.
The current replace allows creators to share clips of their reside movies on Notes, and Substack will notify them in actual time in regards to the efficiency. This manner, publishers can decide which clips they need to add to different platforms, corresponding to YouTube Shorts, to achieve a wider viewers. If creators join their YouTube accounts, the highest two clips might be uploaded to their Shorts channels.
The brand new function is at present accessible on the iOS app and might be accessible on Android subsequent week. Substack makes use of AI to create quick spotlight clips from video recordings.
Picture Credit:Substack
Moreover, when customers schedule a livestream, Substack robotically creates promotional property to share on Notes, YouTube, and different social channels, saving publishers effort and time.
One other helpful however small addition is the flexibility to ask company by way of e mail or SMS, which is useful for followers who don’t have a Substack account.
The brand new replace comes on the heels of Substack introducing audio-only livestreams and a scrollable video feed. Substack rolled out reside video capabilities to all publishers earlier this 12 months.
