Topsort Wins Retail Media Business for Just Eat Takeaway.com

Netherlands-based meals supply platform Simply Eat Takeaway.com (JET) has chosen commerce media tech firm Topsort to energy its advert enterprise, following a months-long request-for-proposals course of.Topsort lately secured an analogous take care of Australian grocer Coles to energy its retail media community. The corporate additionally signed a partnership with Skai final month to provide advertisers entry to commerce stock by means of Skai’s ad-buying platform.Topsort is amongst a brand new wave of adtech corporations difficult incumbents like Criteo and Epsilon.Topsort’s AI-powered tech is especially well-suited for ecommerce platforms that demand pace and consistency throughout many alternative markets, mentioned CEO and cofounder Regina Ye.