US Ad Jobs Remained Flat Throughout the First Half of 2025

Underneath strain from tariffs, trade consolidation, and the rise of synthetic intelligence, employment throughout promoting companies has held regular all through the primary half of 2025.Preliminary figures from the Bureau of Labor Statistics launched Friday present jobs at U.S. advert companies elevated to 220,500 positions in June, up barely from the 220,400 reported in Could, on a seasonally adjusted foundation.Whereas June’s job depend is 0.1% bigger than January’s whole, it’s down greater than 3% from the April 2023 excessive of 228,000 positions.Employees-level jobs at advertising and promoting corporations have been hit the toughest by AI, in accordance with Dwell Knowledge Applied sciences. Nonetheless, a section of impartial and personal equity-backed companies proceed to rent in earnest.Total, U.S. employment in promoting, public relations, and different associated providers climbed to 495,400 in July, up from 492,600 jobs the earlier month—a 0.6% improve.